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MKTG 2090 Discussion Forum 1 on Market Research for Small Business

MKTG 2090 Discussion Forum 1 on Market Research for Small Business

MKTG 2090 Discussion Forum 1 on Market Research for Small Business

Review the materials and the Links Below and answer the following 3-4 questions by creating a New Blackboard Discussion Post. I would suggest creating a Word document with your 3-4 questions listed and begin to answer the questions.

Remember your initial post will be a total of 10-12 sentences.

1. In creating your post, answer the 2 questions below with your first 4-5 sentences

Market Research for Small Business

What are some options for small businesses in “vetting ideas”?

http://www.youtube.com/watch?v=8UrdB3zXnEs

1a. And why is Market research important? What are some of the best ideas presented here?

https://www.youtube.com/watch?v=aHqoDAGHko4

2.  In continuing your post, answer the question below in your next 2-3 sentences

What is secondary and primary research?

http://www.youtube.com/watch?v=1kIogoSEjaU

3.  Describe 3-4 Marketing Research Methods that surprise you.  In other words, which techniques were you not aware? Explain the method, and its purpose.  Final 3-4 sentences.

https://www.youtube.com/watch?v=3jflxJTzZOE


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