For this week’s discussion, you are to conduct a SWOT analysis of the company/brand you are working on in your course project. Each pillar of the SWOT should have minimum 3 factors (3 strengths, 3 weaknesses, 3 threats, and 3 opportunities). 

Post your SWOT analysis to the discussion board.  Provide a brief 2 sentence overview of how you determined each of the strengths, weaknesses, opportunities and threats for your SWOT. 

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